Requirement of Digital Marketing Specialist in cosmetics industry!
Location - Palampur HP
Qualification - Diploma or Degree in Computer Science
Experience - Fresher and Experienced both can apply
Skills - Graphic designer, SEO, Social media handler and Video Editor
Salary - 15,000-18,000/ Per Month
Job's description:
Content Creation and Management:
- Develop, curate, and manage high-quality content across various digital platforms, including blog posts, social media updates, videos, and graphics.
- Create visually appealing and engaging content specifically tailored for the cosmetics industry, such as tutorials, product demonstrations, and beauty tips.
Social Media Marketing:
- Manage and grow the brand’s social media presence on platforms like Instagram, Facebook, TikTok, and Pinterest.
- Develop and implement social media strategies to increase engagement, followers, and brand awareness.
- Create and manage influencer partnerships to promote cosmetic products.
Video Editing and Reels Making:
- Produce, edit, and publish engaging video content for social media channels, focusing on platforms like Instagram Reels, TikTok, and YouTube.
- Create short, visually appealing videos showcasing product tutorials, beauty tips, behind-the-scenes footage, and promotional content.
- Utilize video editing software to enhance video quality, add effects, music, and ensure videos align with the brand's aesthetics and messaging.
SEO and SEM:
- Optimize website content for search engines to improve organic search rankings and drive traffic.
- Plan and execute search engine marketing (SEM) campaigns, including PPC advertising on Google Ads and other platforms.
- Conduct keyword research to identify trends and opportunities for content creation and optimization.
Email Marketing:
- Develop and execute email marketing campaigns to promote new products, sales, and special offers.
- Segment email lists and personalize email content to target different customer segments effectively.
- Analyze email campaign performance and optimize for better open rates, click-through rates, and conversions.
Analytics and Reporting:
- Monitor, analyze, and report on the performance of digital marketing campaigns using tools like Google Analytics, social media analytics, and other relevant platforms.
- Use data insights to adjust strategies and improve campaign effectiveness.
- Track key performance indicators (KPIs) such as website traffic, conversion rates, social media engagement, and ROI.
Qualified person can call us on given number between 9:00 AM to 5:00 PM
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